New kit for both 'Grandes Boucles'

Telefónica-backed women's and men's squads to take part at this year's 'Grande Boucle' with sustainable, innovative, high-technology kit; jerseys will be produced with recycle plastic, put up for auction to gather funds for ocean protection programs.

As they line up for the most renowned races in the cycling calendar, the Tour de France (July 1-23) and the Tour de France Femmes avec Zwift (July 23-30), Movistar Team, Gobik and Telefónica are launching together a new cycling collection, named ‘Iceberg’, which the 15 riders taking part in the French grandtour will wear at their respective ‘Grands Départs’ in Bilbao and Clermont-Ferrand.

The ‘Iceberg’ kit pursues four major goals: improvement of technical performance with new clothing technologies; sustainability of production through new materials and processes; presenting the Movistar Team with an innovative, differentiating design in the biggest showcase of the 2023 season; and social awareness, looking to protect the oceans.

Adding to its jersey a predominantly white tone, mixed with the blue details which dominate the team’s current kit design, plus white stitching at the bibshorts, the ‘Iceberg’ kit represents the ocean’s blocks of ice, put into danger due to the climate emergency, which the Movistar Team, Gobik and Telefónica are raising their voices against.

The clothes from the ‘Iceberg’ kit are produced with fabrics at least 60% made of recycled plastic (bottles, fishing nets, production surpluses). They will thus become the most sustainable kits ever worn by a team in the Tour. The ‘Iceberg’ collection is part of the ‘Ride to Cut’ project created by Gobik.

The garments, which aim at reflecting heat, improving UV protection and enhancing visibility on the road (for both competitors and customers), have been developed at Gobik’s production in Yecla, Murcia (Spain), pursuing the smallest environmental, social and economic impact possible.

The kits used by the Movistar Team will be signed and put up for auction, to contribute to international funds and programs taking care of the oceans. The team invites its fans to do their part where possible to support those campaigns. The details on the auction and how to contribute will be announced in the days leading up to the start of the Tour.