New agreement

Agency specialised in sports industry to support Telefónica-backed squad in its international expansion + development of tools for partnership management and sports.

N3XT Sports and Movistar Team today announce a new global partnership, which sees N3XT Sports become the professional road cycling racing team’s official Sports Consultancy partner across multiple projects. 

N3XT Sports will support Movistar Team on three main pillars, including: the management and search for sponsorships, the development of marketing and communication strategies, as well as internationalization.

As part of the partnership, N3XT Sports will play a key role in helping Movistar Team: 1) develop tools that boost the management of the sponsorship portfolio, and (2) lead the expansion of the team into new international markets.

Commenting on the partnership, Mounir Zok, CEO of N3XT Sports, says: “We are extremely excited to become the Sports Consultancy partner of Movistar Team, the most successful cycling team in history. We are looking forward to finding the 1% competitive edge for the team on-the-bike and off-the-bike through innovations in performance and business in a rapidly changing landscape. As a globally renowned brand, we will also accelerate its monetization and audience growth.” 

From Movistar Team, CEO Miguel Gravalos points out the “the step forward in our global strategy as a sports-focused property centered on sponsors. All the intelligence that we are developing in the field of sports performance must also contribute to the sponsorship market and assets to be developed and offered.”

About N3XT Sports 

N3XT Sports is a specialized agency in the sports industry that works with its clients on strategy development, operational support and end-to-end data and digital transformation.

N3XT Sports has delivered hundreds of projects to date in various geographies, contributing to several topics related to sports commercialization, digitalization, development, investments, sports formats, performance and beyond.

With its operational HQ in Valencia, Spain, and a global presence, N3XT Sports is strategically positioned to drive innovation and excellence in the sports industry.